{"id":2748,"date":"2022-02-01T15:42:39","date_gmt":"2022-02-01T15:42:39","guid":{"rendered":"http:\/\/34.142.96.144\/?p=2748"},"modified":"2022-02-01T15:42:39","modified_gmt":"2022-02-01T15:42:39","slug":"viral-songs-for-reels","status":"publish","type":"post","link":"https:\/\/blog.adfeeder.com\/?p=2748","title":{"rendered":"Why Viral Songs and Reels are a Recipe for Success"},"content":{"rendered":"
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It\u2019s pretty clear by now, the Instagram we originally got has evolved into something entirely different. For those who remember the first versions of the app way back in October 2010, you probably remember a far simpler app – a handful of aggressively vibrant filters designed to mimic that of a film camera, a scrollable feed with the option for your profile to be private or public. That was pretty much it back then.\u00a0<\/span><\/p>\n

When Facebook acquired Instagram in 2012, it was only natural that some of the key features that made Facebook so popular would be transferred over to Instagram. This completely changed the way people used the app back then, and continues to influence it today. What was once a standalone photo sharing app, is now one of the biggest advertising platforms in the world, with over one billion users each month. In order to keep those users happy and most importantly returning to the app, the developers are constantly releasing new features and updates, the biggest of which was Reels in 2020. This was the app\u2019s attack on their direct competition, TikTok – and it certainly worked.<\/span><\/p>\n

Reels can be 15, 30 or 60 seconds long, and rely heavily on maintaining the user\u2019s attention, often with popular music or visual effects to aid that. The music is often the key to a successful Reel, which can lead to huge engagement figures, an increase in followers and in turn, more awareness of your brand. We\u2019ve looked at the data behind these top performing songs, and most importantly, where to find them. Here are our tips:<\/span><\/p>\n

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IG Creators Profile<\/strong><\/h2>\n

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Possibly the only destination you\u2019ll need to find out the best performing music week by week. Much like the content within trending videos coming and going in terms of popularity, the music that performs well one week can be completely different the next.\u00a0<\/span><\/p>\n

This account<\/a> is run and managed entirely by Instagram themselves, meaning the information is genuine and very insightful. The team releases a weekly rundown of the trending songs of that week, which allows you to jump on certain trends or create specific content based on those songs or sound effects.<\/span><\/p>\n

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Explore Page<\/strong><\/h2>\n

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Another fantastic resource to quickly jump on trends and growing sounds. The explore page is a curated feed filled with accounts that you don\u2019t currently follow, but has content within it that Instagram feels you should follow or interact with. This is all down to the illusive Instagram algorithm, and ranks content based on how quickly it is being engaged or viewed. It can be quite difficult to get onto the explore page, and is not something that is usually set in stone, as no two explore pages are alike.<\/span><\/p>\n

In other words, the selection of content on each Instagram user\u2019s Explore page is based on:<\/span><\/p>\n